At our core, we want to inspire you to get outside and find the same appreciation for the backcountry we have. We’re a small company with the mountains just minutes from our office. We test product in these mountains to make gear that you can trust when you’re out there. Our passion is producing high quality outdoor equipment in a sustainable manner. We outfit all people with the gear needed to camp comfortably, explore the backcountry…and have FUN!
Based in a ski town in northwestern Colorado, our backyard is an outdoor paradise, and our testing grounds are within sight of our office. The Continental Divide Trail is home to some of our favorite trails for skiing, hiking, and mountain biking; the Mount Zirkel Wilderness beckons us with its high alpine summits. The Yampa River flows a stone’s throw from our office; and on most lunch hours the office is quiet enough to hear a pin drop while we’re out finding fresh air or fresh tracks of one kind or another.
It's simple. When you boil outdoor adventure down to its purest essence, you end up with the simple act of camping – nights spent sleeping on the ground, gazing at stars and listening to crickets are one of life's finest pleasures.
Being surrounded by outdoor recreation makes us appreciate our environment every time we get outside. We strive to incorporate practices from design ideation to end-of-life solutions committed to protecting the outdoors. Our social impact is greater than the gear we manufacture. We partner with over 20 organizations that help protect our public lands, support sustainable practices, and lead in equality and inclusivity.
Our urge to sleep under the stars and breathe fresh mountain air is what continually drives us and keeps us motivated. In the end, the bluebird summits and nights spent listening to raging creeks or even highway noise have made the journey awesome, and truth be told, we wouldn't want it any other way.